Creating spaces that enrich lives and places
Our mission at Aquamarine is to bring a love and wonder for our diverse natural environment to
people across the globe, through immersive experiences that educate, and enhance lives. Our projects
deliver many benefits such as:
Why we do it:
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Connecting people and communities
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Increasing visitor wellbeing
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Fostering local growth through employment and tourism
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Supporting the environment
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Education and conservation initiatives
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Better lives through entertainment
and lifestyle enjoyment
Aquamarine's mission is to inspire a love for the natural world through immersive and educational experiences that enrich lives. This mission aligns with traditional Māori values, which view all life as interconnected, with humans being an integral part of the natural order rather than superior to it. Central to this worldview is kaitiakitanga—the guardianship and protection of the environment—rooted in Mātauranga Māori (Māori Knowledge) and even reflected in New Zealand's environmental legislation.
Māori culture emphasizes a deep respect for the whenua (land) and the interconnectedness of all life, recognizing the stories and identities tied to every mountain, river, and tree. This philosophy is embodied in Tiaki—a commitment to care for and protect New Zealand’s environment, encouraging visitors to travel responsibly and foster a meaningful connection to the land.
Aquamarine further extends this philosophy through its promise to protect and promote indigenous cultures internationally by incorporating their knowledge and traditions into sustainable tourism models. By celebrating cultural diversity and fostering inclusion, Aquamarine creates experiences that preserve heritage while ensuring ecological and cultural sustainability.
The Tiaki Promise embodies this vision, inviting everyone to adopt an indigenous perspective, reflecting care and conservation in their actions while traveling. This approach underscores the harmony between protecting cultural heritage and the natural environment, ensuring these treasures endure for future generations